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n today's world, smartphones, online shopping, and social media are reshaping how we do business. This shift is clear in Bangladesh, where young people are using the internet to start businesses, connect with customers, and grow their ideas quickly. As the digital market grows, there's a rising need for specific skills.

For new business owners in Bangladesh, understanding e-commerce and digital marketing is now needed. Sharda University is responding to this need by providing programs for South Asian students. These courses give Bangladeshi business owners the new tools, marketing methods, and confidence they need to build successful online businesses.

If you're a student from Bangladesh looking to work in digital business, here’s how Sharda University can help you.

The Growth of Digital Business in Bangladesh

Bangladesh is experiencing a digital change. Recent info shows that over 65% of people have internet access, with high social media use and smartphone use in South Asia. Sites like Facebook, Instagram, and local stores like Daraz have changed how small businesses work, giving even small business owners access to customers.

This change has made digital marketing important. From setting up online stores to running Facebook ads, young people in Bangladesh are building brands without the costs of physical stores.

But, running a successful digital business takes more than just excitement. It needs knowledge in areas like creating a brand, search engine methods, social media plans, customer buying, and e-commerce.

That’s why Sharda University’s digital marketing and e-commerce programs are helpful.

Why Skill Matters in Digital Marketing

In a competitive market like digital marketing in Bangladesh, knowing how to use tech and consumer behavior gives you an advantage. With changing algorithms and platforms, what worked before might not work now.

A digital marketing education gives clear plans. It goes beyond simple lessons and into data-based marketing, brand building, running campaigns, and digital business management.

Whether you're selling clothes, giving services, starting a business, or working as a marketer, a strong base can help you stand out.

E-Commerce & Digital Marketing Programs at Sharda University

Sharda University’s programs mix study with real-world work. The plan is based on industry standards and includes projects, examples, and advice.

Here’s what students can expect:

1. BBA in Digital Marketing

This program is for students who want to learn marketing in the digital age. It shows students:

  • How people act online
  • Content marketing
  • Social media plans
  • Working with social media influencers
  • Affiliate marketing
  • Using Google Ads and Meta Ads

The course has training in tools like Google Analytics, HubSpot, Canva, and WordPress—skills that can be used for online businesses or jobs.

2. MBA in E-Commerce and Digital Marketing

Made for people with degrees or jobs, this program goes into planning, digital money methods, marketing, and e-commerce planning.

Main subjects include:

  • Digital Branding and UX
  • SEO and SEM plans
  • Web growth for commerce
  • Marketing planning
  • Mobile marketing
  • Data and AI in marketing

Students will also work on projects, build e-commerce stores, and run ad campaigns, so they graduate with experience.

3. Certification Courses and Short Workshops

For business owners, Sharda also has short programs. These are good for learning skills quickly—like social media ad design, customer connection, or email marketing.

Workshops are often done with companies, giving students a look at trends and job chances.

Business Benefits: More Than Just Learning

Sharda helps students not just learn digital marketing but use it to build real businesses, even while studying.

Many students from Bangladesh have started businesses during their course, using what they learn. The university’s business center offers advice and helps young business owners grow their ideas, create sales plans, and present to investors.

Digital marketing is also part of business support. Students learn to:

  • Create digital sales plans
  • Manage online customer help
  • Understand product-market fit through digital testing
  • Grow through campaigns and tracking

This turns students into active creators.

A Global Learning Place for Business Owners

At Sharda University, the campus has students from over 95 countries, including Bangladesh, so students see the world.

Class talks, projects, and events encourage working together, which is good for any business owner wanting to go international.

Also, courses in English, helpful teachers, and access to sources make sure students from Bangladesh can learn.

Success Stories

Over the years, students from Bangladesh have graduated from Sharda’s programs and started businesses. From crafts to online platforms, these former students are helping Bangladesh’s digital market grow.

With Bangladesh’s e-commerce market set to grow, there’s a big chance. By getting an education, students can be ready.

In conclusion

The digital market is here. And for Bangladeshi business owners, the tools to succeed are available. But to grow an idea into a business, and build a brand, you must mix creativity with strategy, intuition with data, and excitement with education.

At Sharda University, we help students from Bangladesh do that. With marketing courses, teachers, and a support system, we make sure our students don’t just join the digital world—they make it.

Visit Us: www.sharda.ac.in/international

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